Postage Costs adjusted

Posted in Post on May 2nd, 2012 by AirDoughMagic – Be the first to comment

Hello Modellers!

Royal Mail have changed their pricing structure and postage costs for Air Dough have changed accordingly.

Some prices have gone up and some have gone down. If you have any questions or issues relating to postage costs please contact me.

Happy Modelling!

New stock just in :0)

Posted in Post on February 19th, 2012 by AirDoughMagic – Be the first to comment

We now have stock of all colours and sizes of air dough again. Sorry for any inconvenience caused with some items going out of stock last week.

Air Dough for Sale

Posted in Post on March 19th, 2011 by AirDoughMagic – Be the first to comment

This site is purpose built to sell Air Dough. It is run by Tamsin and Steve Carter whose three children were given a tub of Air Dough some time ago …

“we were so impressed with Air Dough and excited to find something so fun, clean, simple and versatile.”

Air Dough is different to other types of clay or dough – it is very light and easy to manipulate, it leaves no mess on hands or surfaces, it is easy for children to use and play with – and best of all, when you have finished you can leave it to dry and it will keep its shape and become a toy or ornament to be kept – this dried version can be drawn on, painted on and varnished.

“We were so impressed and excited by Air Dough that when we discovered how difficult it was to get hold of and how few craft shops sold it we decided to buy some stock and sell it ourselves.”

Recent price rise

We are a small, family business and our margins are small. The manufacturer put the prices up at the beginning of the year, plus VAT has gone up too. I have HAD to put the prices up a little but have absorbed some of the prices rises myself. Selling Air Dough is a bit of a labour of love! And I hope you buy some and LOVE it as much as we do!

Thanks for looking, follow this link to buy now: buy air dough


Air Dough Now On Sale

Posted in Post on January 21st, 2010 by AirDoughMagic – 2 Comments

Air Dough is now available online from and priced to sell.

There is no point in it sitting in our warehouse when it could be better used on kitchen, dining room and any other kind of craft table around the country.

Suitable for Children and Adults alike AirDough Modeling Clay is revolutionary in its capabilities. Roll it out thin and make delicate costume patterns or mould it up big for fantastic easy to create shapes and characters.

The possibilities are endless and need to be explored. That’s why we hope you will submit your projects to us so we can showcase them in our up coming Air Dough Projects 2010 Competition (details to be announced in February).

So in the meantime we look forward to your orders and please don’t hesitate to contact us for further information or advice.

Tamsin x

Air Dough for sale … nearly!

Posted in Post on November 20th, 2009 by AirDoughMagic – 1 Comment

We are nearly ready to sell Air Dough online – I know you are all waiting desperately!

Air Dough Products for sale

Air Dough Products for sale

In the mean time if you would like to contact me directly I can arrange for you to get the Air Dough you need!

Email me at



New Clay Products

Posted in Post on October 7th, 2009 by AirDoughMagic – Be the first to comment

Air Dough is made by New Clay Products. New Clay make high quality clay and dough products. They make the famous newplast that Aardman use to make the Wallace and Gromit characters and many more. It is recommended as the best for animation and far higher quailty than plastercine.

New Clay also make their own version of FIMO – an oven hardening clay. It is said to also be of a higher quality and even competes on price. They also make other interesting and high quality products – more on those later…

All about Air Dough

Posted in Post on October 5th, 2009 by AirDoughMagic – Be the first to comment

Air Dough is a soft modelling dough that air dries to a strong slightly pliable finish.

Once you have made something from Air Dough and let it dry you can colour it with pens or paints and even varnish it.

Air Dough comes in many colours and is available in different pot sizes.

Bouncy balls

Posted in Projects on September 30th, 2009 by AirDoughMagic – Be the first to comment

You can make bouncy balls with Air Dough. This must be the simplest thing you can make but there are many ways to build on this simple idea and be really creative with it.

Here are some ideas to get you started:
* Try making different sized balls out of Air Dough and see how they bounce.
* Make a ball out of white Air Dough and when it is dry draw designs on it with pens or paint.
* Add glitter to your Air Dough and mix well before forming into a glitter bouncy ball.
* Blend different colours of Air Dough to make a marbled effect.
* Blend some glittery Air Dough with some plain to make another marbled affect.

Make some bouncy balls and send us a photo – if you have a really good idea we will post it up here to inspire others.

You can easily adapt these ideas into fun christmas decorations by pushing a paperclip into a glittery ball all ready to hand on the Christmas tree or give to friends.

Air Dough

Posted in Post on September 25th, 2009 by AirDoughMagic – Be the first to comment

Air Dough is a really fun modeling dough. It is lightweight and non-toxic. It is so easy to use and mould and inviting to play with and it is air-drying.

There are so many things you can do with air dough and it is suitable to such a wide age range (form 3 to 103+) that we have set up this site to share ideas and techniques to inspire our readers. If you would like to buy air dough through us please watch this space!!

Air Dough Magic has arrived

Posted in Welcome on September 18th, 2009 by AirDoughMagic – Be the first to comment

Welcome to Air Dough Magic a site dedicated to the creative use of the wonderful modeling clay known as Air Dough and produced by New Clay Products.

We aim to offer you great service and would welcome your feedback on any aspect of our website, our products, your experience of visiting or shopping with us and particularly if you have any ideas or projects you would like to share with us and the other Users of the site.